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Previous Articles:

Season's Greetings from the Google AdWords team

Invitation to Google Webinar: How to improve the p...

Keep Your AdWords Account Safe & Secure

Searching For A Work From Home Opportunity Can Be ...

Why a Laptop is Good to Go For Home Business

Finding Out Who Really Owns Your Business

Work From Home Computer Jobs

Work From Home Business Opportunity Choices

Starting Your Home Business

Boosting Morale By Allowing Your Employees To Work...

 

Articles Archives:

February 2008

March 2008

April 2008

May 2008

June 2008

December 2008

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John's WorkSmart Blog

Monday, December 22, 2008

Season's Greetings from the Google AdWords team

If you cannot view this email, view the web browser version here.

This festive season Google is giving you the gift of search, with 15 tips for optimising your website over the break.

Click on the link below to see Santa's suggestions for search and enjoy a very happy holidays!
We sent you this email because you have indicated that you are willing to receive AdWords account performance suggestions. If you do not wish to receive emails of this nature in the future, please visit your account's Communications Preferences page (https://adwords.google.com/select/EditCommunicationsPreferences - AdWords login required). Remove the check beside 'Customised help and performance suggestions,' and click 'Save Changes.'
Google Australia Pty Ltd. Darling Park Sydney, 2000 NSW Australia

© 2008 Privacy Policy Terms of Service

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Tuesday, June 17, 2008

Invitation to Google Webinar: How to improve the performance of AdWords?

Dear John Morley,

We're pleased to present our first AdWords webinar "Basic Campaign Optimisation" on June 24.

Whether you're a new advertiser interested in getting started with AdWords or are simply interested in improving the performance of your AdWords campaign, this online seminar can help you move forward in the right direction.

The webinar will be led by one of our local AdWords experts, and will show you how to make the most out of the time and money you invest in AdWords. Resulting in improved returns and more customers. During the webinar you will also have the ability to ask questions and discuss any topic related issues that may come to mind.

To sign up for this webinar, please click on the following link: https://googleonline.webex.com/googleonline/onstage/g.php?t=a&d=574178807


This will bring you to the Google Webex sign-up page, where you can register for the event by clicking 'Register' next to the 'Event status'.

We are looking forward to your participation!


Sincerely,

The Google Australia & NZ AdWords Team

Google Australia Pty Ltd.
Darling Park
Sydney, 2000 NSW
Australia

----------------

To access your AdWords account, please log in at: https://adwords.google.com.au


----------------

Email Preferences: We sent you this email because you have indicated that you are willing to receive AdWords Newsletters and/or customised help and performance suggestions. If you do not wish to receive emails of this nature in the future, please log into your Google AdWords account and click on the 'My Account' tab. Click on 'Account Preferences'. Under 'Notification Preferences' click on 'Notification topics and methods (online, email, mobile)'. Remove the check beside 'Newsletters' and/ or 'Customised help and performance suggestions' and click 'Save Changes.'


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Thursday, May 1, 2008

Keep Your AdWords Account Safe & Secure

Hello,

At Google, we take the safety of our users very seriously, and we work hard to ensure that your accounts are secure. As part of those efforts, we recently compiled some tips on our blog to help protect you from "phishing," which is an attempt to fraudulently collect passwords, credit card numbers, and other sensitive information: http://googleblog.blogspot.com/2008/04/how-to-avoid-getting-hooked.html

This information is important because any online account can be targeted by phishers, including online advertising accounts.

There are reports of phishing attempts that falsely appear to be from adwords-noreply@google.com. These fraudulent emails ask users to update their billing information, take action on a disapproved ad, edit their account, or accept new AdWords terms and conditions. Please remember that Google's AdWords team will never send an unsolicited message asking for your password or other sensitive information by email or through a link.

If you need to change your account information, such as your billing details or your password, always sign in to your AdWords account from the main AdWords login page at https://adwords.google.com and make the changes directly within your account.

We've included more information below on how to avoid phishing. If you have any questions, please don't hesitate to contact us at adwords-au@google.com.

Sincerely,
The Google AdWords Team

---

Tips on how to avoid phishing:

- Don't reply to or click on links in emails that ask for personal, financial or account information.
- Check the message headers. If you reply to a message, the From: address and address that shows in the To: field should be the same.
- Instead of clicking the links in emails, go to the websites directly by typing the web address into your browser, cut and paste or use bookmarks.
- If on a secure page, look for "https" at the beginning of the URL and the padlock icon in the browser.
- Keep your computer's antivirus, spyware, browser and security patches up to date and regularly run system scans.
- Review your accounts regularly and check for unauthorised activity.
- Use a browser that has a phishing filter (Firefox, Internet Explorer, or Opera).

If you receive a phishing email, please report to Google by completing the Report Phishing Form: http://adwords.google.com/support/bin/request.py?ctx=cuffhelp&contact_type=phishing


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Tuesday, April 8, 2008

Searching For A Work From Home Opportunity Can Be Rewarding

If you take a short fifteen minutes to search home business opportunities
you can find the opportunity that you have been waiting for at your finger
tips. A few minutes of searching the Internet can find you the job of your
dreams and create a rewarding experience. Think about the amount of time
that the average American spends searching the Internet with or without a
purpose. There are even those with Internet addictions who cannot refrain
from using the Internet. Why waste your time on the Internet when you can
put this time to good use and find your future career?

There are so many opportunities for those looking to work from home that it
can take your breath away. The first time that you search home businesses
online you will be amazed at how many choices there really are. There are
jobs that you can perform from your computer alone or positions that can
allow you to work in your home with some outside work. This allows for every
personal need to be met. You can build items in your home if you need
something more physical or you can simply run and advertisement website if
you are looking for something more low key. The choices are available for
the taking.

Many people are intimidated by the thought of working from home. They see it
as a dream, as something that is unattainable. This is so the wrong
impression that people should have about running a home business. You can
still be an employee of a company or you can be a sub contractor underneath
of an employer. This means you fulfill tasks that are given to you such as
you would an outside job. The difference is that you have to motivate
yourself to complete tasks or projects on time in a satisfactory manner
instead of having a supervisor hover over you. The many jobs that are
available through online positions do not carry a need for a college
education or job experience. This is another area that prevents many people
from pursuing an Internet job or home business opportunity.

If in the vent that you have found a position that you are interested in and
you find that you do not meet the qualification than change that. Find out
what you need to know and learn it. There have been hundreds of self
educated Americans who have become successful throughout history. Take this
as an inspiration and go out and learn through free courses at a local
library or study through the use of books at your local library. You can
teach yourself many great things through free resources and some drive.

You shouldn't allow anything to stand in your way when it comes to a dream
or desire. You deserve to find a career that creates great happiness and
satisfaction in your life. As far as we know as human beings there is only
one life to live. We should enjoy it to the fullest and in order to do so
this includes a satisfying career. We spend the majority of our lives
working from the time that we are teens up past the age of retirement. Why
should we allow ourselves to spend these years in a job that makes us
unhappy? Take the time to search and find the home business opportunity that
suits you as it will be very rewarding for years to come.


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Saturday, April 5, 2008

Why a Laptop is Good to Go For Home Business

Laptop computers are often the first type of computer that anxious buyers
look into. They are small and slick looking machines for the most part.
Laptop computers have all the ability and function of a full desktop on a
smaller scale. Their size limit's the amount of memory they can handle but
laptops are still very powerful machines. Today laptops can be just as
useful as desktop pc's. In today's busy society they fit into most people's
daily lifestyles perfectly for three reasons. The top two reasons that most
people use laptops are mobility and space efficiency. However, the benefits
certainly don't stop there.

Mobility

In today's fast paced technology-reliant world having a computer is pretty
much mandatory. Whether your laptop is a brand new Compaq Presario or a no
name brand chances are you carry it with you and use it constantly. The
mobility of laptops and notebooks allows for their users to have their
important files at hand as well as the means to update those files and copy
them for others to use. With the advent of wireless technology a Compaq
laptop combined with Compaq wireless makes for an unstoppable media and work
outlet.

This ease of mobility will serve for many different people, including those
that own their own business. Business people will love the appeal of being
able to work on commutes and trips. Students will have the advantage of
being able to take notes in class as well as have their personal computer
with them for weekend jaunts to the homestead. People who work at home doing
telecommuting jobs will be able to leave the house for a cup of coffee and a
change of scenery without losing any work time.

Space Efficient

Laptops are much smaller than a desktop computer. This being the case it is
perfect for the person who does not have much room or just wants a less
cluttered working area than the desktop affords. College students who live
in dorms benefit greatly from this as they have limited work space and often
need to use desk space for other purposes than schoolwork. People who live
in smaller apartments or homes can also benefit from the small size as any
space that is available can become a work space.

The small size is also a plus in shared spaces as it makes it easy to store.
It can be set on a shelf when not in use leaving space for tables and desks
to be repurposed. Also it can very easily unhooked and locked up for safe
keeping when not needed for work or play.

Although a laptop may not be ideal for everyone as they are often the right
choice for a varied group of people. From college students, to busy
professionals, to work at home moms the laptop computer can become an
invaluable asset to their everyday lives. It can certainly make your home
business easier to operate if you have a handy laptop to take everywhere you
go!


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Thursday, April 3, 2008

Finding Out Who Really Owns Your Business

Every home business owner loves the idea of owning their own business, but
after a while it may become apparent that although their name is on the door
and they are accountable for every legal aspect of the business, they may
not be the actual owner. Whether you have accepted a business offer from an
online customer, bought into a franchise or accepted investments from
friends or relatives, the ownership or your home business has may be filled
with some wrinkles.

In the online business world, you have probably seen the offers to sign up
with a company to run your own business. Even though your name or the name
of your business will be on the website, it is still owned by the main
company. You are nothing more than a distributor for their products or
services and without choice are following their business model, selling
their products at pre-set prices and earning what the company says you are
going to earn.

That is not to say it is a bad thing, but many people who join these
companies delude themselves into thinking they are business owners. You will
not be able to make any changes on the website, nor will you be able to
still anything that is not from the main company and in a majority of these
businesses you will not be allowed to adjust pricing. The only thing you can
control is how much money you spend on marketing this new business venture.

Franchising in an excellent way to open a business, whether brick and mortar
or strictly online, but it presents a similar situation for the franchise
business owner. Fess will be charged to take advantage of any national
advertising campaigns and you are restricted to using only products bought
from them or their authorized distributors. Again, your name will be right
up there as owning the franchise for the business, but the business itself.

Funding for a new business can be difficult, with a few choices available.
If you have managed to save money over several years to fund your own
start-up business and accept money from no outside sources, then you are
truly the business owner. If you take money from investors, they may believe
they have a say in how the business operates as they want to protect their
investment and if you max out your credit cards to fund your new business,
then it is owned jointly by you and the credit card companies.

One mistake many new business owners make is asking for loans from relatives
to get their business up and running. While it may seem like a good idea at
the time, conversation at holiday gatherings will go in the same direction
as the business. If business is good and everyone is making some money from
their investments then holiday meals can be a happy and fun time.
Conversely, if business is not going as well as expected, turkey may not be
the only thing discussed at the family Thanksgiving meal.


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Saturday, March 29, 2008

Work From Home Computer Jobs

There is an abundance of job positions that allow for people to work from
home simply using their computer. There are advertising jobs, sales
positions and data entry careers all of which allow you to work from the
comforts of home from your computer. You simply need your computer and an
Internet connection. In most homes across America this is already an up and
running occurrence with the use of a basic home office. This keeps the start
up cost of a home business down. In order to find a home business that you
can run simply through your computer you should begin your search online.

You can simply search online businesses from the Internet. This will pull up
many results for you to choose from. You can also find online agencies that
post miscellaneous job positions with a detailed description of what you may
need. This can help you to narrow down your business choices. You can choose
jobs by the day or week, which can prevent your employment from taking on a
sense of boredom. This is why there are certain jobs outside of the home
that have such high turn around in employees. The positions hold such a
stiff daily routine that employees are forced to leave for their own mental
well being.

As many of us spend many hours of personal time on the computer it is easy
to incorporate a home business that is run form your computer into your
daily life. You fire up the computer and check emails while you perform
other job tasks. You can become a secret shopper and make purchases for
other online. You can get paid to fill out consumer surveys online. You can
transfer data from one area to another or fill out medical billing forms
online. Each of these positions can be run easily with a computer and your
time and effort. It's a simple and basic method to working from home and
earning the income that you need to care for your household.

You are also building skills by working on the computer as you are becoming
more proficient in your personal computer skills. You can use this in future
endeavors as a benefit. This could be helpful in beginning your own business
if that desire should arise in the future. You will find that having a home
business that you run with your computer is enjoyable and beneficial. You
can multitask accomplishing more in a less amount of time so that your
personal time increases. You can also begin this form of home business with
less start up cash and in a much quicker time frame.

Begin looking for your home business opportunity online through personal
searches. You are certain to find the opportunity that you have longed for.
You will be earning money for yourself and your family from the comforts of
home by simply using a single tool, your computer. Earn money for your needs
and build personal success through your computer and into the world of
Internet business.


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Feature Article: Make the Leap to Home Based Business Success

Feature Article: Make the Leap to Home Based Business Success
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-21385

Before you can have a successful home based business, you must first possess 3 "intangibles." These are things that must come from WITHIN you.

 ===> Intangible 1 <===

First, you must have a strong WHY.

Why MUST you have a successful home business? What is driving you? What is it that you CAN'T have in your life anymore and/or what is it that you absolutely MUST HAVE now?

For me, I couldn't stand working 12+ hours a day anymore and missing the experience of my children growing up. I also absolutely HAD TO HAVE the freedom of being able to control my life and finances through a little box (laptop computer) that I could carry with me anywhere in the world and not be tied to anyone's time pressures or demands but my own. That was my carrot and my stick. I felt a great pain deep in my gut of missing out on my children's lives and the incredible freedom that succeeding in a home based business would provide for me. I found my why. You MUST find yours.

===> Intangible 2 <===

You must BELIEVE that it is possible.

If you don't believe that it's POSSIBLE for you to have a successful home based business or make your living from home, you won't. It's that simple.

For me, figuring out that it was possible was just a matter of realizing that many other people were ALREADY making great money working from home. If they could do it, I could too. It would just be a matter of figuring out what those people were doing and then adapting it to my situation.

There is no shortage of undeniable PROOF that people (millions of them) are making money working from home. Just get online and do some research and you'll find countless testimonials and stories of REAL PEOPLE making real money on the Internet. Or head to your local bookstore and you'll find the same documented evidence of this fact. Truth is, it's getting easier and easier to make money with your own home based business.

I've always said that "affiliate marketing" (a simple way to make money from home) is the job of the future. In the "old" days, you had to go to a potential employer, apply for the position and hope for the best. Now you can simply go to any company you want, fill out their affiliate application and start work immediately. Affiliates are the new working class. In fact, making money with affiliate programs or making your living on the Internet is WAY MORE than possible. It is pretty much (or will be soon enough) unavoidable now. Affiliate marketing is the "job" of the future that's already here TODAY.

===> Intangible 3 <===

You must be willing to MAKE THE LEAP.

Ready, FIRE, then aim... This is the operating philosophy you MUST adopt to succeed with a home based business.

That's backwards for most people who like to aim before they fire. The fact is that home based business success is a moving target... The only thing constant about it is change. You need to stop analyzing the game and simply jump into it. You can't learn from the outside... You have to be IN THE RING to truly understand it.

The lesson here is that you will never really be READY to start a home based business. You simply have to start one. It's like having children... You're never really ready, but when it happens you adapt and grow. This is what I call "Making the Leap."

The good news is that the cost of failure with having your own home based business is very small. In the "brick and mortar" world you need to evaluate things very carefully before you decide to open up a business. It's almost always necessary to invest thousands of dollars to get an offline business off the ground. However, on the Internet you can often start a successful business for less than $100. The Plug-In Profit Site is a great example of this: http://www.PlugInProfitSite.com/main-21385

You simply need get IN THE GAME... Each moment that you stay "out there," you're wasting valuable time that you could be learning and skills necessary to build a successful home based business. In fact, if you're not in the game yet, you're ALREADY behind the times. Make the leap to creating a successful home based business today!

About the Author:

Stone Evans, The Home Biz Guy has helped thousands of people in over 200 countries around the world start and run a successful home business. Discover 3 easy steps to start your own home business and subscribe to The Home Biz Guy's FREE Home Business Secrets Mini-Course at: http://www.PlugInProfitSite.com/main-21385



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